Healthcare access redesign cover
Scheduling flow
Validation & messaging
Insurance selection micro-flow
Telemedicine access
Design system excerpts
Create account UI

Redesigned patient account flows—removing friction, increasing completions (14% → 85%), and enabling greater telehealth adoption at a critical moment for digital care.

End-to-End Flows Onboarding & Activation Research & Testing Accessibility

Karol Munoz
Product Designer specializing in early stage development, design systems, growth & monetization.

karol@karolmunoz.com

LinkedIn

Gentian cover
Legend & classification visuals
Map UI cover
Map UI detail
Data & policy overlays
Map classification view

Gentian is a UK startup using AI and satellite imagery to make biodiversity reporting faster and more affordable. In 16 weeks, I turned their proof-of-concept into a self-serve MVP—partnering with ecologists to design policy-aligned visual systems and streamlined AI workflows. The platform made habitat data usable for landowners, regulators, and investors, positioning Gentian as a leader in the emerging nature-tech market.

Early-Stage Systems Design Workflow Optimization Dashboards & Reporting
Monetization system overview
Paywall style guide
Subscription UI components
Subscription funnel flows
Funnel sketches
Lo-fi subscription flow
Subscribe step
Checkout step